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Martinez

Dr. Veronica Martinez

v martinezLhs4∂cranfield ac uk


Veronica Martinez

Veronica Martinez is the Principal Research Fellow in the Centre for Business Performance at Cranfield School of Management, United Kingdom.  Veronica is a visiting professor at Karlsruhe Institute of Technology, Germany.  She is the director of the Operational Performance executive course at Cranfield School of Management. She has been working in the strategy performance management field since 1998.  Veronica has led and participated in large European and UK research projects in products and services. Veronica’s major research interests revolve around the fields of service performance, value creation and performance measurement and management systems.   Prior to her academic career, she worked in the automotive industry, where she coordinated the launching of a new manufacturing quality assurance system. She has worked with organisations such as Daimler-Chrysler, Highland Spring, Alcan Chemicals and COMIMSA. She has consultancy experience on IBM Greenock and Daks Group. She has also participated in different projects including a large European project supported by Pegout, Fidia, Iparlat and EFESO.




 

EDUCATION

 

Pg. Cert.

 

2013. Cranfield University. Teaching, Learning and Assessing in Higher Education [Graduation 2014]

PhD

 

1999-2003. Strathclyde University. I was awarded the 2004 Prize for "Young researcher" Offered by the European Consortium of Innovative Universities

MSc.

 

1998-1999. Strathclyde University [Distinction]

BSc. (Hons)

 

1991-1996. Universidad Autonoma de Coahuila [Distinction]

 

 

PRIZES, AWARDS AND APPOINTMENTS

 

2013

Higher Education Academy Fellow

2010-14

ESRC peer review college member (reviewer)

2012-

Portuguese Foundation for Science and Technology Research Council peer review college member (reviewer)

2013- 16

Italian Ministry of Education, University and Research (MIUR) Council peer review college member (reviewer)

2012

Referee of the  Italian Evaluation of Research Quality Exercise (2004-10)

2012-

Director of the Pg. Cert. in Managing Performance Improvement

2011-12

AIM (Advanced Institute of Management) practice scholar

2005 -11

Scholar of the Advanced Institute of Management [AIM]

2011

Highly commended from Emerald Literati Network award for the paper in the Journal of Manufacturing Technology Management, Vol. 21 (4), 2010

2011

External examiner for doctoral student at the University of Westminster.

2005

Chris Voss Award for the highly commended paper in EurOMA conference, Budapest, Hungry

2006-

Examiner of Kingston University, UK and Russia MBA programmes.

2005

Visiting researcher in the University of Girona, Spain

2004-10

Visiting Professor for the University of Basilicata, Italy; Universita degli Studi della Basilicata; Master of Business Administration- ‘La gestione del valore di empresa’.

2004

Young researcher’s award offered by the European Consortium of Innovative Universities, Dortmund, Germany

2000

Award as a best newcomer IFIP WG 5.7 International Conference, Tromso, Norway.

1996

Diploma for academic achievement during her BSc. from ANFEI (National Association of Faculties and Schools of Engineering).

1996

Medal for academic achievement BSc. “Jovenes destacados de Coahuila- Nazario Ortiz Garza”.

1995

Patent for the development of new insulator material

 

Publications

 

Journal articles

Raja J, Bourne D, Goffin K, Cakkol M, Martinez V (2013) Achieving Customer Satisfaction through Integrated Products and Services: An Exploratory Study. Journal of Product Innovation Management, (in press) -.

Goffin K, Raja JZ, Claes B, Szwejczewski M, Martinez V (2012)
Rigor in qualitative supply chain management research: lessons from applying repertory grid technique. International Journal of Physical Distribution and Logistics Management, 42 (8/9) 804-827.

Macdonald E, Wilson H, Martinez V, Toossi A (2011)
Assessing value-in-use: A conceptual framework and exploratory study. Industrial Marketing Management, 40 (5) 671-682.

Martinez V, Bastl M, Kingston J, Evans E (2010)
Challenges in transforming manufacturing organisations into product-service providers. Journal of Manufacturing Technology Management, 21 (4) 449-469.

Peng T-JA, Lin N-J, Martinez V, Yu C-MJ (2010)
Managing Triads in a Military Avionics Service Maintenance Network in Taiwan. International Journal of Operations and Production Management, 30 (3-4) 398-422.

Martinez V, Pavlov A, Bourne M (2010) Reviewing performance: an analysis of the structure and functions of performance management reviews. Production Planning & Control, 21 (1) 70-83.

Baines TS, Lightfoot HW, Evans S, Neely A, Greenough R, Peppard J, Roy R, Shehab E, Braganza A, Tiwari A, Alcock JR, Angus JP, Basti M, Cousens A, Irving P, Johnson M, Kingston J, Lockett H, Martinez V, Micheli P, Tranfield D, Walton IM, Wilson H (2007)
State-of-the-art in product-service systems. Proceedings of the Institution of Mechanical Engineers Part B-Journal of Engineering Manufacture, 221 (10) 1543-1552.

Franco-Santos M, Kennerley M, Micheli P, Martinez V, Mason S, Marr B, Gray D, Neely A (2007)
Towards a definition of a business performance measurement system. International Journal of Operations and Production Management, 27 (8) 784-801.

Martinez Veronica, Bititci Umit S (2006)
Aligning value propositions in supply chains.. International Journal of Value Chain Management, 1 (1) 6-18.

Martinez V (2006) Make promises that turn customers into loyal allies. Supply Chain Strategy, () -.

Bromley M, Cuthbertson R, Martinez V, Kennerley M (2006) Performance management at EDF Energy: ambition into action. Measuring Business Excellence, 10 (3) 23-30.

Bititci Umit S, Mendibil Kepa, Martinez Veronica, Albores Pavel (2005)
Measuring and Managing Performance in Extended Enterprises. International Journal of Operations and Production Management, 25 (3-4) 333-353.

Bourne M, Franco-Santos M, Kennerley M, Martinez V (2005)
Reflections on the role, use and benefits of corporate performance measurement in the UK. Measuring Business Excellence, 9 (3) 36-41.

Martinez V (2004) Performance measurement and management systems. ARLOG (Argentine Association of Logistics), () -.

Bititci Umit S, Martinez Veronica, Albores Pavel, Parung Joniarto (2004)
Creating and Managing Value in Collaborative Networks. International Journal of Physical Distribution and Logistics Management, 34 (3/4) 251-268.

Trevor T, Martinez V, Bititci U (2004)
Managing the value delivery processes. International Journal of Physical Distribution and Logistics Management, 34 (3-4) 302-318.

Bititci U, Martinez V, Albores P, Mendible K (2003)
Creating and Sustaining Competitive Advantage in Collaborative Systems: The What? And The How?. , 14 (5) 410-424.

Langford D, Martinez V, Bititci U (2003) Best value in construction - towards an interpretation of value from client and constructor perspectives. Construction Procurement, 9 (1) -.


Conference papers

Cakkol M, Johnson M, Martinez V, Shehab E (2010) Challenges for Integrating Suppliers into Product-Service Systems Design. Advances in Production Management Systems (APMS), Lake Como 03- 05 October 2010.

Claes B, Martinez V (2010) Servitization Ecology; Changing Product-Centric Manufacturers To Become Product-Service Providers. Academy of Management Annual Meeting, Montreal 06- 10 August 2010.

Macdonald E, Wilson H, Martinez V (2009) Assessing the value-in-use of integrated product-service offerings: A repertory grid approach. 18th Annual Frontiers in Service 2009, Honolulu, U.S.A.29 October- 01 November 2009.

Macdonald EK, Wilson H, Martinez V (2009) Developing a framework for assessing the value-in-use of product-service systems: a case study. EIASM 2009 Naples Forum on Services, Capri 16- 19 June 2009.

Martinez V, Pavlov A, Bourne M (2009) Reviewing performance: An analysis of the structure and functions of performance management reviews. PMA 2009 Performance Management Association Conference, Dunedin 14- 17 April 2009.

Bourne M, Mura M, Franco-Santos M, Pavlov A, Martinez V, Lucianetti L (2009) Performance Management Practices and the Drivers of Business Performance. PMA 2009 Performance Management Association Conference, Dunedin 14- 17 April 2009.

Martinez V, Bititci U (2009) A framework for understanding operational & strategic implications of product-service organisations. Academy of Management Annual Meeting, Chicago.

Macdonald E, Martinez V, Wilson H (2009) Towards the assessment of the value-in-use of product-service systems: A review. Performance Management Association Conference, Dunedin, New Zealand.

Macdonald E, Martinez V, Wilson H (2009) A framework for assessing the value-in-use of product-service systems. POMS 20th Annual Conference, Orlando.

Bourne M, Franco-Santos M, Pavlov A, Martinez V, Lucianetti L (2008) Performance management practices and their impact on organisational performance: implications for HR and performance measurement research. EurOMA 15th Annual Conference, Groningen15- 18 June 2008.

Martinez Veronica, Kennerley M (2007)
Impact of performance management reviews: evidence from an energy supplier.. .

Martinez V (2006) Effects of performance reviews. Academy of Management Annual Meeting, Atlanta.

Martinez V, Kennerley M (2005) Performance measurement systems: Benefits. EURAM Annual Conference, Munich.

Martinez V (2004) Managing value creation at the CEO's level. Value - oder was versteht die Industrie unter Werttschofung?, Stuttgart.

Martinez V, Kennerley M, Neely A (2004) Impact of performance measurement and management systems: a methodological approach. British Academy of Management Conference, St Andrews.

Neely A, Kennerley M, Martinez V (2004) Does the balanced scorecard work: an empirical investigation. EurOMA International Conference, Fontainebleau.

Neely A, Kennerley M, Martinez V (2004) Does the Balanced Scorecard work: An empirical investigation. PMA 2004 Conference, Edinburgh.

Martinez V, Albores P (2003)
Qualitative Research in OM: Criteria for evaluation. 10th EurOMA Conference, Lake Como 16- 18 June 2003.

Martinez V (2003) Managing value creation - the 'value matrix and the value cube' frameworks to describe and create value. Improving Business Performance Conference, Glasgow.

Albores P, Martinez V, Bititci U (2003) A proposed extended enterprise architecture and its implications for knowledge management. 10th ISPE International Conference on Concurrent Engineering: Research and Applications, Madeira.

Martinez V, Albores P (2003) Performance indicators for the evaluation and control of research in OM: the qualitative research case. 3rd international workshop in performance measurement, Bergamo.

Martinez V, Albores P (2003) Qualitative research in operations management: criteria for evaluation. EurOMA & POMS Joint International Conference, Lake Como.

Bititci U, Martinez V, Albores P (2002) Creating and sustaining competitive advantage through collaborative systems. 2002 IFIP W.G. 5.7 Conference 'Advanced Production Management Systems', Eindhoven.

Coscia E, Maiza M, HGauberti C, Arana J, Zufiaurre M, Meo F, Galassini M, Leveaux J, Smithers T, Bititci U, Martinez V, Albores P (2002) K-FLOW: Knowledge management in the extended manufacturing enterprise. 2002 e-business and e-work Conference, Prague.

Martinez V, Bititci U (2002) The value cube, a tool to create value: origins and applications. IEEE International Engineering Management Conference, Cambridge.

Martinez V, Bititci U, Carrie A (2001) Construction of the corporate architecture of the value cube. IFIP WG 5.7 International Working Conference on Strategic Manufacturing, Aalborg.

Martinez V (2001) Creating sustainable advantage through the performance measurement of competencies and capabilities. International Manufacturing Conference-18: Competitive Manufacturing, Dublin.

Martinez V, Bititci U (2001) The value matrix and its evolution. EurOMA Conference, Bath.


Books

Martinez V, Lockett H, Toossi A (2011) Assessing the value-in-use of product-service systems: a step by step guide. Cranfield University/ EPSRC/IMRC.

Martinez V, Kingston J, Evans S. Gaiardelli P, Raffoni A, Vladimirova D, Claes B (2011) Organisational transformation for effective delivery of integrated products and services: thoughts on practice. Cranfield University/EPSRC/IMRC.


Book chapters

Martinez V, Turner T (2011) Designing competitive service models. Service Design and Delivery, Macintyre M, Parry G, Angelis J (ed.). Springer.

Martinez V, Kennerley M (2007) Impact of performance management reviews: evidence from an energy supplier. Performance Management Systems: Case Studies, Ramani V. V. (ed.). The Icfai University Press.


Reports

Martinez V, Neely A, Ren G, Smart A (2008) High Value Manufacturing in an Era of Globalisation. AIM Research/Technology Strategy Board.

Martinez Veronica, Neely Andrew, Ren Guangjie, Smart Andi (2008)
High Value Manufacturing:Delivering on the Promise.. . Advanced Institute of Management Research (AIM).

Martinez Veronica, Kennerley Mike, Harpley Richard, Wakelen Richard, Hart Kathy, Webb James (2008)
Impact of Performance Measurement and Management Systems.. . Cranfield School of Management.

Bourne M, Franco-Santos M, Pavlov A, Lucianetti L, Martinez V, Mura M (2008) The impact of Investors In People and people management practices on firm performance. Cranfield University.

Neely A, Micheli P, Martinez V (2006) Acting on information: lessons from theory and practice. National Audit Office.