Dienstleistungsinnovation und Methoden (ServIN)
|Research focus: Service innovation and methods|
|Project leader/Contact: Andreas Neus||
|Research assistants: Peter Hottum, Axel Kieninger||
|Involved research groups: Service Innovation & Management|
|Funding: Federal Ministry of Education and Research (BMBF)|
The collaborative project "Dienstleistungsinnovation und Methoden" - Service Innovation and Methods - identifies and analyzes development and adaptation needs of methods for Service Innovation. The project results will be condensed into recommendations and will help shape a research agenda and roadmap.
The project is being funded by BMBF under funding number 01XZ08008. The research cooperation consists of the Fraunhofer-Institut für Arbeitswirtschaft und Organisation IAO (topic: industrial services, coordination), the Karlsruhe Service Research Institute KSRI (topic: information-based services) and the Technische Universität Berlin, Lehrstuhl für Technologie- und Innovationsmanagement (medical services).
Informal factors like promotors, interdisciplinary collaboration, customer integration or innovation culture are gaining importance for successful service innovation. However, these influences are reflected in a rudimentary fashion at best in approaches, innovation methods and instruments. As a result, service innovation processes suffer from methodological deficits, resulting in services being invented, developed and marketed "ad hoc" or too slowly. Many chances related to service innovation, are not being used to their full extent. For Service Research, but also related research disciplines (e.g. production or technology research), this poses the challenge of developing fitting methods, instruments and approaches which reflect the different requirements of a service economy. This is what the joint research project considers. The following research questions are being considered:
The project results will be discussed and evaluated with national and international experts and will help shape a research agenda and roadmap.
|Project partners: Fraunhofer-Institut für Arbeitswirtschaft und Organisation IAO,
Technische Universität Berlin, Lehrstuhl für Technologie- und Innovationsmanagement