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Following user pathways: Using cross platform and mixed methods analysis in social media studies

A one-day workshop co-located with CHI'16, 7 May 2016, San Jose, CA, USA
group

Social media and the resulting tidal wave of available data have changed the ways and methods researchers analyze communities at scale. But the full potential for social scientists (and others) is not yet achieved. Despite the popularity of social media analysis in the past decade, few researchers invest in cross-platform analyses. This is a major oversight as 42% of Online Social Media users have multiple social media accounts. Missing are the models and tools necessary to undertake analysis at scale across multiple platforms. Especially promising in support of cross-platform analysis is the mixed method approach (e.g. qualitative and quantitative methods) in order to better understand how users and society interacts online. The workshop ‘Following User Pathways’ brings together a community of researchers and professionals to address methodological, analytical, conceptual, and technological challenges and opportunities of crossplatform, mixed method analysis in social media ecosystems.

Accepted Papers

  • The Changing Nature of Viewership: Formality of Social Media Conversations
  • Information Movement Across Social Media Platforms During Crisis Events
  • Measuring panic awareness for mass panic management
  • Using Mixed Methods and Multiple Social Media Platforms to Understand Participant Motivations in the YouTube based “It Gets Better Project"
  • Post or Tweet: Lessons from a Study of Facebook and Twitter Usage
  • Towards Digitally Native Online Participation Platforms

 

Programme

Registration
08:30
 
Welcome 09:30
PC members
Keynote 10:00

Building a Social Physics

Dr. Derek Ruths, McGill University

Coffee Break
11:00

 

Panel 1: Empirical Studies
11:30

The Changing Nature of Viewership: Formality of Social Media Conversations
Partha Mukherjee, Pennsylvania State University; Bernard J. Jansen, Qatar Computing Research Institute

Post or Tweet: Lessons from a Study of Facebook and Twitter Usage
Tasos Spiliotopoulos, University of Madeira; Ian Oakley School of Design and Human Engineering UNIST Ulsan

Lunch
12:30
 
Tutorial
13:30
(Tutorial Title TBA)
Dr. Christian Haas, Senior Big Data, Analytics, and Data Scientist Consultant
Panel 2: Use Cases
14:30
Measuring Panic Awareness for Mass Panic Management
Anuja Hariharan, Verena Dorner: Karlsruhe Institute of Technology
Information Movement Across Social Media Platforms During Crisis Events
Amanda Hughes, Utah State University; Kate Starbird, University of Washington; Alex Leavitt, University of Southern California Los Angeles; Brian Keegan, Harvard Business School; Bryan Semaan, Syracuse University
Towards Digitally Native Online Participation Platforms

Claudia Niemeyer, Margeret Hall, Christof Weinhardt: Karlsruhe Institute of Technology
Coffee Break
15:30
 
Keynote
16:00
Next Generation Crowdsourcing for Collective Intelligence
John Prpic, Lulea University of Technology
Wrap-up & Next Steps
17:00
Margeret Hall, General Chair UP2016
Post-WS Dinner (optional)
18:30
Mezcal Bar & Restaurant, 25 W. San Fernando St. San Jose, CA. 95113

 

 

Call for Participation


Social media and the resulting tidal wave of available data have changed the ways and methods researchers analyze communities at scale. But the full potential for science is not yet achieved. Despite the popularity of social media analysis in the past decade, few researchers invest in cross-platform analyses due to various reasons, e.g. unknown methods and tools, supposed difficult analysis and others.

“Following user pathways: Using cross platform and mixed methods analysis in social media studies” co-located with CHI 2016 brings together a community of researchers and professionals to address methodological, analytical, conceptual, and technological challenges and opportunities of mapping user across platforms with mixed method analysis in social media ecosystems.

 

Topics of Interest:


  • Motivational analysis across different Social Media platforms
  • Multi-dimensional Representations of Person, Event and Society on Social Media
  • Discrepancies in Representation of Events Across Platforms
  • Barriers to Multi-platform and Mixed Methods analysis
  • Ethical, Legal, and Social Implications, especially privacy issues
  • Technical and Implementation Aspects of Multi-platform analysis
  • Experiences of interdisciplinary multi-platform projects
  • Mixed-method Approaches to Social Media Path Mapping
  • Addressing Bias in Social Media Studies
 

Submission:

Interested authors should submit a 3-5 page paper in the CHI extended abstract format to hall∂kit.edu. The organizing committee will review submissions and select based on relevance, quality, and diversity of inputs. Selected workshop papers will be invited to submit their work for a special issue of Interacting with Computers or another journal. At least one author of each accepted paper needs to register for the workshop and for one or more days of the conference.

 

Important Dates:

December 21, 2015: Early Bird Submissions

January 21, 2016: Submission deadline

February 7, 2016: Notification of acceptance

May 7-8, 2016: Workshop

 

Organizing committee:

Margeret Hall, Athanasios Mazarakis, Isabella Peters, Martin Chorley, Jens-Erik Mai, Simon Caton, Markus Strohmaier

Questions? Find more information and follow the conversation at www.facebook.com/followinguserpathways & http://www.ksri.kit.edu/1516.php

Thanks!